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This study aims to ascertain the impact of customer perception of CSR activities (philanthropic, environmental and ethical) conducted on various consumer and corporate related dimensions including; customer loyalty, consumer attachment, corporate performance and repurchase intention. The study also adds value by taking customer perception of CSR as a mediator between green image and performance.

Structural equation modelling is used after using different (valid and reliable) instruments to measure latent constructs. The study has a sample size of 250 “CSR Consumers”, who had some knowledge and awareness of CSR and green image being advertised and or labelled by the company (such as printing “Recycled” or other eco-friendly images/labels on shopping bag, fliers, outlets, etc.) and are consumers/customers of such firms. The respondent’s awareness was measured by randomly asking them to recall organizations that might have eco-friendly policies.

The key findings of the study are that perceived fit of culture along with CSR capability radically influences CSR perception within consumer minds and so, subsequently, customer attachment and overall performance of the corporation. The outcomes bestow significant ramifications for marketing and advertising philosophy combined with practice.

Stakeholders exist in the form of consumers other than employees. So consumer satisfaction must be imparted its fair share of importance. Managers must make sure that initiatives for societal benefit are well accepted and well recognized by consumers in a positive array of light. Corporations enthusiastically involved in initiating CSR activities and forecast a positive income. The study guides managers into not falling in this misconception and by recognizing that the fact is that the company managers must only expect higher performance levels once their CSR is in synchronization with the firm’s culture.

A number of studies have been conducted about CSR practices in the Indian context for example (Khan and Atkinson, 1987; Krishna, 1992; Arora and Puranik, 2004; Sood and Arora, 2006; Mishra and Suar, 2010); however, there is dearth of research in its neighbouring country Pakistan about CSR practices and consumer perceptions. Therefore, this research aims to fill this gap by examining CSR practices in Pakistan which has similar historical and colonial roots with India. In doing so, this study ascertains the impact of CSR activities conducted on various consumer and corporate related dimensions that incorporate customer loyalty, consumer attachment and corporate performance.

The Islamic Holy days are among the most celebrated spiritual traditions in the world and are observed by more than 1.5 billion Muslims. This study aims to investigate the effect of these events on the regular returns of stock exchanges in selected Muslim countries.

This study examines data from eight Asian and African stock exchanges from 2001 to 2019. Isolating the effect of Gregorian calendar anomalies, it aims to evaluate the effect of Islamic Holy days on stock returns by running a pooled random effect panel regression on all the stock exchanges examined.

The results reveal the positive impact of Eid-ul-Fitr on Asian markets, the negative impact of Eid Milad-un-Nabi on the African stock market’s returns and the positive effect of the Holy month of Ramadan on both markets. Some Gregorian calendar anomalies also were found in these markets.

The research has significant implications for marketing professionals to recognize business opportunities and investors to efficiently manage their stock portfolio during Islamic events of Eid-ul-Fitr, Eid Milad-un-Nabi and Ramadan in relevant Muslim countries.

Given the research gap between Gregorian and Islamic calendar anomalies, this paper contributes by combining the effect of Islamic Holy days on the returns of selected Muslim-dominated financial markets.

This study aims to explore the impact of financial technology (fintech) and behavioral intention on financial inclusion, specifically focusing on the role of digital marketing as a mediator.

Using a quantitative research design, this study collected data from 638 respondents in the province of Punjab, Pakistan to investigate the relationship between variables.

The results indicate that both behavioral intention and fintech have a positive and favorable effect on financial inclusion. Furthermore, the study reveals that digital marketing acts as a mediating factor between financial inclusion and both behavioral intention and fintech. These findings underscore the significance of using effective digital marketing strategies to facilitate financial inclusion through fintech platforms. Policymakers should prioritize the adoption of fintech innovations and supportive regulatory frameworks while implementing comprehensive digital marketing strategies to promote financial inclusion.

This research contributes to the existing body of literature by presenting empirical evidence that highlights the interconnectedness of fintech, behavioral intention, digital marketing and financial inclusion. By harnessing the potential of fintech and digital marketing, financial institutions can bridge the gap between underserved populations and formal financial services, thereby promoting economic growth and reducing inequality.

This research paper aims to explore the link between financial innovation (FINV), green finance (GRF) and sustainability performance (SUSP) with the overarching objective of driving sustainable growth. The purpose is to understand how the integration of FINV and GRF can contribute to improved SUSP for businesses and organizations.

The study adopts a survey-based approach, synthesizing existing scholarly works, empirical studies and industry reports. It examines the theoretical foundations and empirical evidence to understand the relationship between FINV, GRF and SUSP.

The findings highlight a positive relationship between GRF and SUSP. GRF acts as a catalyst for FINV by providing the necessary financial resources and incentives for organizations to invest in sustainable technologies and practices. It enables businesses to enhance their SUSP by adopting environmentally friendly processes, reducing carbon emissions and promoting resource efficiency. The integration of FINV and GRF fosters sustainable growth by aligning economic, environmental and social objectives.

This research paper contributes to the existing literature by offering a comprehensive examination of the link between FINV, GRF and SUSP. It consolidates and synthesizes previous studies, providing a holistic view of the topic. The paper also presents practical implications for businesses and policymakers, emphasizing the need for strategic integration of GRF and FINV to drive sustainable growth. The identification of future research directions adds originality to the study, guiding scholars and practitioners toward areas of further investigation.

This paper aims to investigation of processes for Pb²⁺ elimination from water/wastewater as a significant public health issue in many parts of world. The removal of Pb²⁺ ions by various nanocomposites has been explained from water/wastewaters. ZnO-based nanocomposites, as eco-friendly nanoparticles with unique physicochemical properties, have received increased attention to remove Pb²⁺ ions from water/wastewaters.

In this review, different ZnO-based nanocomposites were reviewed for their application in the removal of Pb²⁺ ions from the aqueous solution, typically for wastewater treatment using methodology, such as adsorption. This review focused on the ZnO-based nanocomposites for removing Pb²⁺ ions from water and wastewaters systems.

The ZnO-based nanocomposite was prepared by different methods, such as electrospinning, hydrothermal/alkali hydrothermal, direct precipitation and polymerization. Depending on the preparation method, various types of ZnO-based nanocomposites like ZnO-metal (Cu/ZnO, ZnO/ZnS, ZnO/Fe), ZnO-nonmetal (PVA/ZnO, Talc/ZnO) and ZnO-metal/nonmetal (ZnO/Na-Y zeolite) were obtained with different morphologies. The effects of operational parameters and adsorption mechanisms were discussed in the review.

The findings may be greatly useful in the application of the ZnO-based nanocomposite in the fields of organic and inorganic pollutants adsorption.

The present study is novel, because it investigated the morphological and structural properties of the synthesized ZnO-based nanocomposite using different methods and studied the capability of green-synthesized ZnO-based nanocomposite to remove Pb²⁺ ions as water contaminants.

The current review can be used for the development of environmental pollution control measures.

This paper reviews the rapidly developing field of nanocomposite technology.

Although 76% of the population of the United Arab Emirates (UAE) is Muslim, takāful (Islamic insurance) has a much smaller share of business in the UAE than conventional insurance does. The purpose of this study is to highlight the importance of brand equity (BE), which is known as the incremental value that provides reason to buy a brand. This study provides useful insights that can help the health takāful industry to gain a feasible market share in the UAE.

This is a quantitative study in which stratified random sampling was adopted for data collection from 300 respondents through a self-administered questionnaire from August to November 2018. Underpinning the study is the theory of planned behavior (TPB) and the structural equation modeling (SEM) technique has been used to examine the impact of BE on purchase intentions (PI) through the moderating role of demographic factors such as age, income, education and religion. Three dimensions of BE, i.e. brand awareness (BAW), brand association (BAS) and perceived quality (PQ), are evaluated in terms of their significance as dimensions of BE.

The major findings of this study confirm that BE has a strong positive influence on the PIs of health takāful customers in the UAE and that all three dimensions of BE make significant contributions to the overall BE. The results show that education does moderate the relationship between BE and PI while age, income and religion do not. A new finding of this study is the nonsignificant moderating role of religion, whereby it was found that takāful products in the UAE are not limited to Muslim customers but can include potential customers who are followers of other religions.

To the best of our knowledge, the present study is the first of its kind to examine the impact of BE on the PI of health takāful customers in the UAE. The findings of the study give academia, researchers and marketers a better understanding of the importance of BE and of its vital role in promoting takāful products in the Gulf Cooperation Council (GCC) countries such as the UAE.

The study aims at providing a reliable system of real-time monitoring for underground mine and tunnels which detects any structural change in the network and reconfigures it for resuming the data delivery process. In high stress environments, e.g. underground mines and tunnels, real-time activity monitoring is an emerging issue. Wireless sensor networks (WSNs) play a key role in ensuring the safety of people working in underground mines and tunnels. WSN not only provide real-time monitoring of underground environment but also detects any structural change in the network itself.

In this paper, results of empirical implementation of a re-configurable WSN, capable of self-healing approach, reconfigure the network connectivity upon failure or addition of nodes in the system. An open-source radio-frequency identification standard for WSN, named as DASH7, is used for practical implementation. The proposed system is capable of determining cluster breakage by sudden disruptions caused by roof falls, explosions and node failures, sensor coverage hole, node re-addition to the network and distress priority signal generation by the miner.

The proposed platform contributes to re-attain network state for establishing a communication link with fusion center in terms of: instant and accurate detection of collapse holes, acceptable error rate, time to re-attain network state, rapid distress signal propagation and low deployment cost. This platform is deployed in four different environments of anechoic chamber, hallway, outdoor and underground mine environment, to test the aforementioned scenarios using DASH7-compatible Bitsense Sensor Motes operating at 433 MHz. The effectiveness of the proposed approach has been experimentally validated for the single and multiple adjacent and disjoint node failures in all the four environments.

The number of monitoring systems was implemented for safety assurance in high stress environments before, but the novelty of our platform is long range, cost effectiveness, quick response to any structural change in the network, rapid and accurate data delivery using WSN operated on DASH7 protocol stack.

The London bombings on 7 July 2005 highlighted the prevailing terrorist threat to the UK. The present study addressed the psychological response of a community (n=294) indirectly exposed to the attacks to discern the broader impact and effects of terrorism. Qualitative content analysis was used to develop a profile of emotions and responses to the attacks. This was supplemented by the use of linguistic analysis demonstrating the enormous heterogeneity and complexity of responses to terrorism. In light of previous work on the wider impact of terrorism, the present study highlighted a relatively restrained impact of terrorism. Notwithstanding this observation, responses were marked by negative emotions, with increased use of references to others than for self. Responses also highlighted the use of psychological distancing more among white than Asian respondents, and the importance of religion, both as a supportive factor and perceived cause of the attacks, with references more prevalent among Asian respondents. Although the ubiquitous nature of negative emotions also slightly heightened reports of perceived risk, the ability of respondents to use methods of social orientation helped their ability to recover, and may be crucial in helping harness unified community‐based responses to terrorism.

The library is one of the critical foundations of informing and educating the public, and it should fulfil its function in the community, which is disseminating knowledge effectively. The library must have a dynamic space and an appropriate atmosphere to do this. Also, librarians should assist clients outside of stressful work environments. This study aimed to examine the association between organizational climate and job burnout in the hospital and college libraries of Shahid Beheshti University of Medical Sciences.

This study is a cross-sectional survey. The population includes all librarians working in the college and hospital libraries of Shahid Beheshti University of Medical Sciences. Two questionnaires, including organizational climate “ClimateQUAL” and job burnout “Maslach and Jackson”, were applied to collect data. It was hypothesized that there is a correlation between the organizational climate and the burnout of librarians.

The findings revealed that the organizational climate and job burnout are not in a favourable situation, with average scores of 4.70 and 2.50, respectively. Furthermore, there is a significant statistical relationship between organizational climate and job burnout (p-value<0.001).

Knowledge of the significant relationship between the organizational climate and job burnout in medical libraries may encourage policymakers to make more efforts to provide their staff with a better climate and less burnout. Regarding that it is crucial to enhance the existing condition in medical libraries, the findings of the present study suggest that policymakers should be conscious of improving the current condition, which could lead to promoting patrons’ satisfaction and productivity in the mentioned libraries.